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  • The Ecommerce Formula: How to Build a Profitable and Valuable Ecommerce Brand

    Authors: Ken Ott & Bob Strachan
    Format: Hardcover & Ebook
    Pages: 287 

    Build A Brand That Matters

    Unlock the secrets to building a thriving ecommerce business with The Ecommerce Formula by Ken Ott and Bob Strachan.

    This practical guide distills over 20 years of expertise into actionable strategies for creating a profitable, sustainable, and valuable ecommerce brand. Whether you're a startup founder or a seasoned entrepreneur, this book offers a clear blueprint to achieve healthy growth and stand out in a competitive market.

    Ken and Bob, co-founders of Metacake—an ecommerce growth agency—have worked with global giants like Old Spice, Walmart, Coca-Cola, Groove Life, Tony Robbins, and Tom Brady’s TB12. Their proven methods have helped brands generate billions in revenue while fostering scalability and profitability. In these pages, they share the core principles of their Healthy Growth Blueprint, revealing how to attract the right customers, convert them into raving fans, and maximize lifetime value—all while building a brand that matters.

    Ken, a sought-after speaker and host of two podcasts, has been featured in Forbes, The Shopify Plus Blog, and Bizjournals. Bob, who launched his first ecommerce venture in 1997, is a passionate mentor who frequently speaks at industry events. Together, they bring a wealth of real-world experience, making The Ecommerce Formula an essential read for anyone serious about ecommerce success.

    Learn how to avoid common pitfalls, scale with intention, and create a business that not only thrives financially but also aligns with your vision for a fulfilling life.

    Get your copy today and start building a brand that matters!